Unit of Competency Mapping – Information for Teachers/Assessors – Information for Learners
SIRXOSM004 Mapping and Delivery Guide
Analyse performance of social media and online business tools
Version 1.0
Issue Date: May 2024
Qualification | - |
Unit of Competency | SIRXOSM004 - Analyse performance of social media and online business tools |
---|---|---|---|
Description | |||
Employability Skills | |||
Learning Outcomes and Application | This unit describes the performance outcomes, skills and knowledge required to use analytics tools to collect and analyse data on the performance of an organisation’s social media and online presence. It requires the ability to evaluate and present reports on the effectiveness of tools in engaging customers.It applies to individuals who work independently or with limited guidance from others, including senior operational personnel, business unit managers and small business owner operators.This unit applies to self-employed individuals, and owners and employees of any type of micro, small, medium or large organisation that utilises social media and online tools for customer engagement including commercial, not-for-profit and government organisations.No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication. | ||
Duration and Setting | X weeks, nominally xx hours, delivered in a classroom/online/blended learning setting. |
||
Prerequisites/co-requisites | |||
Competency Field | Online and Social Media |
Development and validation strategy and guide for assessors and learners | Student Learning Resources | Handouts Activities |
Slides PPT |
Assessment 1 | Assessment 2 | Assessment 3 | Assessment 4 | |
---|---|---|---|---|---|---|---|---|
Elements of Competency | Performance Criteria | |||||||
Element: Identify analytics tools and functions. |
| |||||||
Element: Collect and analyse data. |
| |||||||
Element: Evaluate performance. |
|